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The Association's mission is:
“To represent and service members
who specialise in products for children and family leisure, learning
and entertainment”
In pursuit of this mission, the ATA aims to:
- • Promote uniform toy safety
standards.
- • Promote the educational value
of toys.
- • Encourage the manufacture and export
of Australian-made toys.
- • Encourage creative toy design.
- • Reduce or eliminate barriers to trade.
- • Encourage respect for intellectual property rights.
- • Promote the year round sale of toys.
- • Act as a source of information.
Improve the public image of the industry.
- • Communicate with members
in a prompt and efficient manner.
- • Provide members with additional effective service.
- • Conduct a successful and profitable Annual
Toy & Hobby Fair.
- • The Association's goals are to deliver information
and services that enhance the performance of the toy industry
as it serves the changing needs of the consumer - at an individual
level, a national level and as a global industry.
Management of the Association
Management of the affairs of the Association
lies in the hands of an elected Board of Directors.
The Board comprises 12 individuals from member companies and these
ATA Directors are elected by the membership.
ATA Constitution
Click here to download the ATA Constitution.
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